Pitt students exaggerate health promotion function? Weight loss should be careful to drink diarrhea tea

Besunyen, a weight-reducing product, has been deeply stricken by advertising turmoil in recent days. At the same time, its product ingredients have also been reported to have caused an uproar. A few days ago, believing that the media questioned its false propaganda, and that its product's main ingredient was senna leaf's arbitrary use of harmful health, Besunyen Holdings Co., Ltd. responded in its official website that its pre-listing product advertisement in Hong Kong was indeed in violation of regulations, but it also insisted that At present, the use of raw materials and advertising of the Bishengyuan brand Changrun tea and slimming tea are in line with national regulations and there are no violations.

Although the China Health Products Association also stood up and clarified for Pui Sheng Yuan, it stated that there is no violation of Chang Run Tea and slimming tea. However, the reporter learned from experts in some large hospitals in Guangzhou that professional medical professors still have reservations about Pitt source products. Some doctors even explicitly stated that they "don't recommend eating."

Market visits exaggerated publicity still exists In November last year, Besunyen Holdings Co., Ltd. issued an announcement that last year the company’s sales of “Besunyen Changrun Tea” exceeded 1.37 billion bags. The reporter visited several local pharmacies and online stores and learned that the company’s products are quite popular in the market, but there are still suspected false publicity.

In a pharmacy near Wuyang New City, Bi Sheng Yuan Slimming Tea and Chang Run Tea were placed in a conspicuous position in the column of health products. A clerk learned that after the reporter wanted to buy Bi Sheng Yuan Slimming Tea Product, he immediately said, “This product we sell Especially good, the effect of weight loss is very good, you see the advertisements say 'what a pimple loses weight,' indicating that the effect is fast and good." The clerk also stressed that the product is pure Chinese medicine, which is much safer than some western medicines. In a pharmacy on Huanshi Road, the reporter took the Besunyen Changrun tea and asked the clerk if the senna leaf would take a long time to affect the body. The staff said that they are all Chinese medicine and there will not be much problem. On the Internet, it is filled with "hyper-fast, effective, non-rebound. Drink good body!" "Safe and effective weight loss," "6 hours to bear fruit, 45 days to achieve devil figure" and other exaggerated words of propaganda.

The reporter learned that such advertising terms such as those mentioned above appear in Besunyen, and there is suspicion of exaggerating the publicity according to the Provisional Regulations for the Examination of Health Food Advertisements. According to the website of the State Food and Drug Administration, the function of Besunyen Changrun Tea is only to improve constipation. In the advertisement of Besunyen, it was claimed that the product can quickly resolve constipation, bad breath, acne, pigmentation, wrinkles, etc. A variety of issues. Looking at the list of illegal and illegal advertisements regularly made by local drug regulatory agencies across the country, from 2006 to 2009, Besunyung products appeared many times in the list of illegal health products advertised by drug regulatory agencies in Beijing, Shanghai, Guangdong, Liaoning, and Zhejiang. The reasons are: publishing without approval, exaggerating health care functions; arbitrarily tampering with the contents of the examination and approval, including unscientific assertions about the efficacy of health foods, etc.

◇ ◇ ◇ 声明 声明 声明 声明 声明 声明 原料 原料 原料 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 属 原料 原料 原料 原料 属 原料 原料 原料 原料 原料 原料 原料 原料 原料From the product specification, we can see that the main ingredients of Besunyen Changrun Tea are “green tea, soil glutinous rice, Radix ginseng, yam medicine, senna leaf, Cassia oleifera”. The main components of Besunyen Slimming Tea are "green tea, honeysuckle, cassia seed, lotus leaf, gynostemma pentaphyllum, hawthorn, senna, and honey." Both products contain senna.

The beacon source's statement stated that the safety and efficacy of the Besunyen products have passed the certification of the State Food and Drug Administration, and are health foods officially approved by the Ministry of Health and the State Food and Drug Administration. The raw materials involved in the two products are all from the “Notice of Food and Drug Products” published in the “Notice of the Ministry of Health on Further Regulating the Management of Health Food Raw Materials” (Weifa Jianfa [2002] No. 51) and “can be used for healthcare. List of food items.

â—‡Experts say long-term drinking diarrhea can cause cat offenses. Although there are legitimate "birth certificates", some medical experts have reservations about such products. Sun Kaixian Memorial Hospital, Sun Yat-sen Memorial Hospital, Professor Huang Kaihong said that at present, there are many brands of Changrun tea, laxative tea, etc., the main ingredient is rhubarb, senna, etc., often received in the clinic because of long-term use of these so-called Health tea causes diarrhea-type colitis.

Professor Huang Kaihong said that senna is a commonly used purgative drug. Its main component is senna and contains rhein, aloe-emodin, chrysophanol and other guanidine derivatives and other glycosides. It can soften the stool, stimulate the large intestine to increase the peristaltic function and promote bowel movements. Generally, it has quick effect and may be effective for short-term constipation. However, if it is used for a long time, the stress of the nerve cells in the intestinal wall will be reduced or even degenerated. Thus, even if there is enough feces in the intestinal tract, it will not stimulate the intestinal tract to cause defecation, and the result will increase constipation. It can be said that the side effects of irritating laxatives such as rhubarb and senna are very high in the general population. A digestive physician in the top three hospitals who declined to be named told reporters that as a doctor, it is absolutely not recommended that everyone should take Pitt source products. Constipation should not be taken laxatively. Senna is a severe constipation that can be used under the guidance of a doctor. Also, weight loss is an integrated approach to exercise and diet regulation. The so-called health tea has no effect at all.

■ Link 2011 Besunyen's net profit dropped sharply in the same period Recently, Besunyen's 2011 "Profit Warning" issued by the Hong Kong Stock Exchange estimated that the company's turnover will decline slightly in comparison with 2010, and its net profit will drop sharply during the same period. Turn into a small net loss. Besunyen’s profit in 2011 will fall significantly due to the slowdown in China’s macroeconomic growth, the unsatisfactory ideals of existing products entering new markets and new channels, and the delay in the promotion of new products.

However, in fact, many industry analysts have already seen the root cause is the shortcomings of Pitt students themselves. Some analysts believe that the reason why Pitt students have experienced a decline in sales is that their long-term dependence on large-cost advertising sales model is being impacted, and its research and development areas are almost blank.